Ginza Matsuzaki Senbei

"Specialty store for babies and childrenSayegusa provides products and services that meet three criteria: sophisticated taste, great quality, and a good sense of humor. As a specialty store, we offer a simple, high-quality, and fashionable lifestyle for your beloved children.Universal and innovativeSince its foundation in 1869, Sayegusa has consistently offered children's styles that are in tune with the trend of the times. Sayegusa continues to communicate its distinct and stylish world view while striking a balance at a high level in a diversifying world of fashion—one that sways between the unchanging style unique to children and an advanced style that goes ahead of the times.In tandem with the society and culture of JapanSayegusa has progressed hand in hand with Ginza, a cultural city that represents Japan, with the aim of promoting the development of the children's clothing culture in Japan, the city of Ginza, as well as a sustainable environmental society. Segesta's mission is to build and pass on an abundant and healthy society and culture for children who forge the future."